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I created a strategic marketing communication plan and developed content for my client, EverGreen Landscape. This plan included a brochure, corporate identity, web site, logo redesign and more. I subcontracted a creative director for the design.
While working at an agency and managing the New Holland Construction account, this piece was created for a unique purpose.
This full product line piece is sized to fit in your pocket when folded up and it was a huge hit with sales at the ConExpo tradeshow in Las Vegas.
I also implemented sales show training prior to the start of the tradeshow and a media event; contributing factors in a very successful show.
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